What offer will bring people to you rather than your competitors?Hopefully you can get all the guidance you need from vouchers in the current book.
The ideas below refer mainly to food n drink companies
but
your voucher is all about your business needs. It should add new revenue, not discount existing revenue so think carefully about which days, times or products your offer is valid for.
- Retail companies - a particular product line?
- Health & Beauty companies - treatment or package of treatments?
- Attractions - a deal on a family pass, residents discount or repeat visits?
- Gyms - a weekly membership?
- Car hire - a daily rate?
- Garden centres - a deal in the cafe?
You choose the offer & the terms under which it applies. Your offer may be redeemed via a website code or by presentation of the voucher. Existing offers can also be used as island visitors will be unaware of them - most don't follow local social media for their time here.
The Offer?- a deal to get diners in earlier or later in the evening - maybe 5-6pm?
- a deal on your quieter days usually Monday or Tuesday or Sunday evening.
- a late lunch deal between 2 and 3 pm or a brunch deal between 11 and 12
- a deal on dishes on your daily specials menu which is often more expensive
- a deal on food to be collected / takeaway
The Deal?- a freebie such as starter, dessert or drink
- a straight deal on a meal for two for £???
- a kids eat free family deal
- a discount % on meals eaten at the above times